Claire McKinney Public Relations, LLC
Communication Strategies for the 21st Century
Contact us now and start sharing your ideas with the world!
Over twenty years
For over twenty years we have worked with a wide range of best-selling books and authors across all popular genres.
We offer several book marketing packages & products that include Advanced Niche Media Mining™ a process whereby we analyze potential audiences and markets for your book. Then we find the right media to pitch to reach them, including print, radio, television, blogs, websites, influencers, and podcasts. Finally we customize our pitches and communications to yield the most targeted coverage for our clients.
Be noticed and be heard
To be noticed and heard when promoting or selling yourself and your products online you must employ the latest digital marketing strategies. The tactics you use will include paid, earned, and owned media. Owned media gives you the control, so you can build your unique audience of brand ambassadors who will help spread word-of-mouth and support what you offer. We have advanced skills in creating content and using digital tools to promote it. We can help you find your unique path that will lead to growth.
Communications
Public Relations is using language and communications skills in the right venue(s) to promote people, products, and ideas. How do you know when a movie you might want to see is coming out? Is it interviews with the stars on tv and radio, the cover of Vanity Fair, or the reviews you read? That coverage was generated by a PR professional to generate awareness. Do you want to be famous? Sell your product? Boost your business? PR can provide the strategies and tactics you need to make your product and presence known. Read our blog post “Marketing is not Public Relations” to find out more.
